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Explora
From 2019 to 2021, I took part in the rebranding of Explora, a hotel brand renowned for pioneering luxury experiences in remote South American destinations. The company revamped its brand to strengthen its commitment to sustainability and environmental conservation.
My role:
Developing final assets, presentations, reports, and overseeing supplier quality control.
Deliverables:
Animation · Brand Consultancy · Quality Control
Merging luxury and environmental conservation.
To support the brand’s rollout, I reviewed visual identity assets, created animations, and compiled the project’s highlights into a video.
Preparing for the launch.
Explora
Red Dot Award
Winner in the Brand Design Relaunch category.
BDA · Brasil Design Award
Bronze medal in the Craft for Design: Motion category.
Client
Consultancy
Interbrand Network Consultants
Andrew Payne, Chris Campbell, Daniella Bianchi
Direction
Beto Almeida, Gil Bottari, Rodrigo Marques, Sergio Cury
Strategy
Amanda Villas-Bôas, Anne Grecco, Caroline Carvalho, Cecília Martins, Isabella Mota
Visual Identity
André Bitelli, Danilo Toledo, Diogo Aso, Erick Fugii, Marcelo Siqueira, Victor Eguchi, Victor Garcia
Verbal Identity
Camilla Cossermelli, Felipe Valério, Pedro Kastelic
Illustrations
Brand Video
Histeria!, Abacateiro Filmes , Jacarandá
Videos and Animations
Diogo Aso, Erick Fugii